Isaac Rocha grew up in the small town of Las Cruces, New Mexico, as the son of Hector and Becky Rocha. He was raised in a faith-based community known as the Apostolic Assembly, where his father served as a minister throughout his life.
In 2003, Isaac graduated from Onate High School with a full scholarship to New Mexico State University. However, he lost the scholarship shortly thereafter. After spending a year at college, he decided to take a break to reevaluate his options—a pause that unexpectedly stretched into 16 years, as he realized that traditional college was not the right fit for him.
Over the past 22 years, Isaac has gained diverse work experience, from fast food and retail to corporate banking and Lyft driving. He has also been involved in church worship singing and leadership, and he now runs his own business from the comfort of his home and phone. His varied skill set allows him to connect deeply with people and serve families across different communities, helping them increase their income, save on taxes and insurance, and ensure they are properly protected.
During this time, Isaac embarked on a transformative 14-year weight-loss journey that saw him shed 80 pounds. This experience elevated his self-love practices and deepened his understanding of self-healing, leading to renewed behaviors, habits, and a holistic transformation in his life—mind, body, and spirit.
Relocating to Phoenix, AZ, five years ago further accelerated his desire for change. The shy introverted child who once hid behind his mother’s dress has become a confident individual. While his quiet demeanor might suggest otherwise, he communicates with remarkable wisdom and clarity.
Isaac identifies as a creative and empathetic person with a profound appreciation for the arts. His passions for food, travel, exploration, individuality, and freedom continue to flourish as he embraces each day. He now strives to live fully in the present moment.
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With Love,
Rebecca Muñoz
Founder & Curator
Cultured Society